STEP 4: APPLY MECHANICS
Now that everything is clear, it is the time
to develop games mechanics. So, let’s see which mechanics are the best for
enterprise software.
Points
They are the center of all mechanics, all
the users’ actions are recorded as points. They have their own meaning in
different platforms, for example, the points in Nike+app are miles that you
have run in a specific period of time.
Badges
When the users are performing really well
on the platform, getting virtual achievements in the process is the motivation
behind. That is the way to engage the users to spend more time in the website,
giving them badges if they complete a task or complete n task in a row.
Leaderboards
Now that they are spending more time on the
website, it’s time to let them compete against other users or friends. This is
one of the most powerful gamification mechanics, making users invite their friends
to the platform and play with them.
Challenges
Users want to work to achieve something
great and something bigger than themselves. For instance, the University of Washington’s
center for game science worked together with the Biochemistry department and
the result is Foldit. It allows users to play and complete various protein
structures that will help researches to find different cures for several
viruses around the world.
You can see here this innovative application in action.
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